Hello, I’m Pooja

I’m a digital marketing expert who translates insights into action through SEO, SEM, paid social media, and content marketing.

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About Me

Global Marketer | Data-Driven Strategist | Digital Marketing Enthusiast

I bring a unique perspective to marketing, shaped by my upbringing in India, higher education in the US, and professional experience across diverse markets (US, UK, India) working for CPG companies. For over 7 years, I honed my skills in market research, data analysis, category analysis, and problem-solving, consistently delivering high-quality results for clients and stakeholders.

Data-Driven Growth Strategist | Digital Marketing

I’m a passionate and results-oriented digital marketing expert with a proven track record of driving growth for businesses.

Equipped with a strong foundation in digital marketing principles from the Columbia University certificate program, I possess a strategic mindset and the technical skills to execute impactful campaigns across various digital channels.

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Digital Marketing Certificate

Technical Skills

Tools / System

SEMRush, Ahrefs
WordPress
Google Ads
Meta Business Ads
Nielsen
Numerator
Qualtrics

Concepts

Content Marketing
SEO
SEM
Google Analytics
Face Insights
Tiktock Insights
LinkedIn Ad Manager

ML Methods / Programs

Regression
Decision Tree
Classification
R
Python
SQL

Certificates

Explore my Digital Marketing Certificate

SEMRush – SEO Principles: An Essential Guide for Beginners
Google Ads Search Certification
Google Ads Display Certification

Columbia Projects

Columbia University Digital Marketing Projects

Digital Marketing Paid Search

Zara Loyaly Program
paid Search

Learn More about Zara Loyalty Program Digital Marketing Plan
Digital Marketing Plan

Digital Marketing Plan for Non – Profit

Learn More Here

Stay In Touch


Connect with me to discuss marketing strategy, the ever-evolving digital landscape, or to simply chat about my journey!

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